Performance Marketing Specialist

Job Description
We are looking for a Performance Marketing Specialist to run global performance marketing campaigns for our mobile games. As a Performance Marketing Specialist, you will be responsible for supporting marketing goals and helping the team to conduct marketing campaigns that create awareness around the product. You will also work closely with design, product, and technical teams to ensure the best execution and improvement of digital marketing strategies.

At Dream Games, all team members have a genuine chance to contribute to the final product and have an impact on the company. If you want to be a team member of a fast-growing company, you might be the person we are looking for!

Responsibilities

• Running and optimizing global mobile marketing campaigns on all channels, such as Facebook, Google, and other ad networks
• Creating campaign structure, maintaining and monitoring performance
• Conducting thorough, creative analysis and cooperating with the design team on new concepts
• Driving innovation and growth through constant experiments, A/B testing across multiple platforms with a balanced approach between art and science
• Identify opportunities to optimize existing campaigns, explore new and innovative ideas across marketing channels, leverage targeting and personalization data, and develop automated solutions
• Making developments and enhancements according to user needs and designing projects

Requirements

• 1+ years of experience, ideally in mobile marketing
• Proficient in excel
• Creative and results-oriented mindset
• Strong analytical skills to make data-driven decisions
• Passion and interest in games
• Excellent written and oral communication skills, including strong writing and editing skills
• Appreciation and understanding of teamwork